Posted On: May 14, 2018 by VGM Marketing in: General
It is truly appalling how many people tell me they “aren’t a very good writer.” I think we’d all be better off acknowledging that we can all write but that we can always get better. I studied writing throughout my undergraduate and graduate degrees, plus I do it for a living, and I STILL have a lot to learn.
April 27, 2018
Categories: General
If you look at whiskey brands the world over, you’ll notice something peculiar in how they talk about themselves. It’s not about the mash bill (literally what they put in it) or the process (how they make it). No, what they talk about is their story.
February 1, 2018
Categories: General
In this edition of Pruphreeding 1 oh One, we look at four words that can trip up even the most veteran of writers…and none of the words is longer than three letters.
December 29, 2017
Categories: General
It’s the New Year, a time to reinvent yourself, and what better way to start than with your author bio (that thing typically appearing at the end of an article)? Even if you haven’t written anything yet, let’s get your bio out of the way. That way, when your awesome work makes its way into the world, you don’t have to go through the flop-sweat-second-guess-who-am-I cycle of introspection that ends with you slamming your head against the keyboard and sending whatever...
March 31, 2016
Categories: General
Brand evangelists are your business’s greatest fans. They not only purchase your products and services, but spread your message throughout their circles of influence. They log onto Facebook and Twitter to gush about positive experiences they had at your store, share photos of your products on Instagram and submit 5-star ratings on Google and Yelp.
